Feb 22, 2019
This episode of Shared Practices has previously aired on the Dentalpreneur podcast and sees Richard talking to Mark Costes and Alastair MacDonald following the Voices of Dentistry conference.
Dr. Costes is founder of the Dental Success Institute, a company committed to helping dentists to achieve their full potential, while recapturing their passion for dentistry. He is also the founder of the Horizon Schools of Dental Assisting.
Alastair J. Macdonald is the owner of the consulting firm Parallax Strategic Advisors and is the editor and publisher of the economic, social and market forecasting service “The Parallax Report.” He has also served as adviser to state governors and legislators on social and economic policy, as well as public policy think tanks.
The interview see’s Richard plying Alastair for his perspective on authenticity and a whole host of issues on outlook and perspective that can affect a dentist’s case acceptance. Alastair’s experience in different industries and sectors gives him a unique outside perspective on what dentists can do to improve much of their negative habitual behaviour and mindsets. This is another episode jam packed with nuggets of information, so if you are not already a subscriber to the Dentalpreneur podcast then you may have to listen to it twice.
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:: Topic Time Codes ::
00:00 – 01:50 Episode introduction from Richard.
03:13 – 07:59 Mark introduces Richard and they talk about the conference and the great networking that happens there.
08:00 – 10:03 Discussing how podcasting has helped them respectively and how Richard and Mark met.
10:04 – 12:35 Alastair talks about his background and what lead him to work with Mark.
12:36 – 17:02 Richard asks Alastair for his perspective on what dentists struggle with and we discuss Alastair and Mark’s different approaches.
17:03 – 20:30 Where systems should take over, where human interaction should be paramount and discussing truth versus value
20:31 – 22:05 Talking about a few of the roadblocks that often stop dentists from achieving verity over truth.
23:32 – 26:43 To what extent should you regulate yourself? And communicating joy from authenticity.
26:44 – 30:41 How authenticity compliments good case presentation and using the communication of joy as a path to profit.
30:42 – 34:15 What kills authenticity and some tactics to improve trust with patients.
34:16 – 38:18 Balancing being present with time constraints and the importance of fully focusing on the patient.
38:19 – 42:06 Why effective prioritisation can be useful to everyone and how being positive is a skill you can improve.
42:07 – 45:39 Mark talks about a binary ranking system he uses to track improvement and Richard talks about another method he is using for self-accountability.
45:40 – 47:31 Some final thoughts and conclusions.