Mar 31, 2021
New owner--and Wharton graduate--Parth Patel has had his share of failures. Also familiar with success (he made a video sharing app in high school and a non-profit in college) he knew he had to start his ownership journey early. Now he shares what NEVER to buy, and how ALWAYS to do it.
Mar 29, 2021
We welcome back CMO of Productive Dentist Academy: Regan Robertson. Armed with an undying curiosity about marketing, Regan's now sharing the the core competency behind all sales, touching on the Job-to-be-Done, and most importantly: the colossal ROI of staying true to the mission.
Mar 26, 2021
Longtime listener, gritty realist, and new practice owner Leah joins Suzanne. She bought a practice doing $300k/year in revenue, and treated it like her own pseudo-startup--immediately implementing massive changes. But since she bought, we still find a doctor-dependent practice that needs more changes than she...
Mar 24, 2021
With seven locations, Loren shares how to recreate culture from one practice to another. But it comes with a balance; he shares what to keep (and what to throw out) when buying goodwill. Plus, the dangers of ignoring the negatives when considering a practice purchase.
Mar 22, 2021
Broken Door Media CEO Cassidy Torrey joins us. The power of visual storytelling is not going away. Listen as he shares his mission and vision of bringing dental marketing to new. nigh-cinematic, emotional levels. Consumers are starting to expect this of dentists. Are you expecting it of your marketing?